Media Buying Decisions Supported by Solid Research
TV, radio, online, outdoor, and print – each are effective ways to get your camp recognized. For many camp owners and directors, this is one part of their job that really absorbs a lot of their time. Unsure which tactics are the best choices for their camp, they spend hours talking with colleagues, researching online for assistance, and then more time on meetings and phone calls with account reps from various mediums. What’s a busy director to do?
Media buying is a grind
This is one task that our clients tell us they would rather not do. Did you know that you can outsource this job to a third-party firm? As an award-winning marketing firm, we provide marketing consulting, as well as media research, planning, and buying.
Making life easy!
Our media research provides you with the necessary data about each media tool, so you can make media buying decisions that are supported by solid research. Our comprehensive media plans ensure that your advertising dollars are diversified – each of your target markets is reached effectively – with a powerful punch that gets results.
Services include:
- Media Research: Research of media opportunities, a summary of rates, initial rate negotiation, our recommendations
- Media Buying: Rate negotiation, placement, and all contact with media pertaining to the scheduling of ads
- Agency of Record: Acts as your liaison between you and the media. All sales inquiries are routed through us. Receive better placement, better pricing, and streamlined billing.
- Advertising Plan: A detailed report that includes all details pertaining to your plan, so you know what’s running every day of the year
Additional services include:
- Creative: Creative concepts, design, and content
- Production: TV, radio, print, online, and outdoor media
Brand Building