Marketing for summer and day camps
More time, more campers
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Online Marketing That Delivers Right Now Now more than ever, consumers are going online for their information and purchases – and they want it right now. Whether they’re browsing your website on their smartphone or signing up for a personal tour at 1 am via their laptop or tablet, customers are demanding an experience that …
Media Buying Decisions Supported by Solid Research TV, radio, online, outdoor, and print – each are effective ways to get your camp recognized. For many camp owners and directors, this is one part of their job that really absorbs a lot of their time. Unsure which tactics are the best choices for their camp, they …
Logo Design That Builds Trust A professional logo is a must-have for camps of any size. When properly designed, it can enhance your camp in several ways. Likewise, an unprofessional logo can be bad for business. It is tempting to think that anyone with a computer can design a logo, but the truth is that …
Effective marketing and advertising have become crucial elements in ensuring the success of any camp. No matter how large or small a camp may be, good marketing and advertising strategies are the only way to stand out among unlimited competitors. Though the field has evolved dramatically in recent years due to the Internet and the …
Savvy camp owners use the Internet, e-mail, social media, and other marketing tactics to get the word out about their business. They should because these tools work. However, totally ignoring direct mail is a mistake because it still works and can be valuable in your communications mix. Direct mail marketing benefits Direct mail works because …
Many camp owners tell us they wish they had a few extra hours in each day just for marketing. While marketing is a critical driver of camp growth, it is one of the most time-consuming tasks for camps. With the exponential increase in competition, camps need marketing automation software to get results and manage their …
